Brand Size Converter – Map Your Size to Any Brand
Different brands fit differently. Enter your size and select a brand to see the equivalent size for Victoria's Secret, Wacoal, ThirdLove, Marks & Spencer, Skims, and more. Compare US, UK, EU, AU, and FR sizing instantly.
Brand Size Converter
Enter your current band size.
Select your current cup letter.
Each brand has its own fit – we'll map your size accordingly.
34C
34C
75C
12C
90C
Need to find your original size? Try the Bra Size Calculator or Sister Size Finder.
Why Brand Sizing Differs
Not all bras fit the same way. A 34C from Victoria's Secret might feel different from a 34C from Wacoal or Panache. Each brand uses its own fit model and size chart – that's why your size can change between brands.
Victoria's Secret (+4 Method)
Adds 4-5 inches to your underbust for band size. Known for looser bands and smaller cup letters.
Wacoal Fitting
Similar to Victoria's Secret, adds 4-5 inches to underbust. Recommended for fuller figures.
ThirdLove Half-Cups
Modern snug band with half-cup options. Size up one cup for best fit.
Marks & Spencer (M&S)
UK standard sizing. True to UK size chart.
Skims Compressive Fit
Exact underbust measurement (no rounding). Size up one cup for compressive fabrics.
How to Use This Tool
- Enter your current band number (e.g., 34).
- Select your current cup letter (e.g., C).
- Choose a brand from the dropdown.
- Click "Convert My Size" – we'll show you the equivalent size for that brand.
Brand Conversion Chart
| Your Size | Victoria's Secret | Wacoal | ThirdLove | M&S | Skims |
|---|---|---|---|---|---|
| 32A | 36A | 36A | 32B | 32A | 32B |
| 34B | 38B | 38B | 34C | 34B | 34C |
| 34C | 38C | 38C | 34D | 34C | 34D |
| 34D | 38D | 38D | 34DD | 34D | 34DD |
| 34DD | 38DD | 38DD | 34DDD | 34DD | 34DDD |
| 34DDD | 38DDD | 38DDD | 34G | 34E | 34G |
| 34G | 38G | 38G | 34H | 34F | 34H |
* Approximate conversions. Always check the brand's official size chart.
Understanding Brand Fitting Differences
Each brand designs bras with a different "fit model" – a specific body type they use as a reference. This affects how their bras fit real bodies:
- Victoria's Secret: Uses +4 method, resulting in looser bands and smaller cups. If you prefer a snug fit, size down in the band.
- Wacoal: Similar to VS but designed for fuller figures. Their bands run true to +4 method.
- ThirdLove: Modern snug fit with half-cup options. Size up one cup for the best fit.
- Marks & Spencer: UK standard sizing. True to UK size chart.
- Skims: Compressive fabrics mean you may need to size up in the cup. Band runs true to size.
Why Your Size Might Change Between Brands
It's normal to wear different sizes in different brands. A 34C in one brand might be a 32D in another. This is because:
- Each brand has its own fit model and measurements.
- Fabric and construction affect how a bra fits.
- Style differences (push-up, minimizer, full coverage, etc.) change the fit.
Always try on a few sizes when trying a new brand – and use this converter as a starting point.
Need to find your original size?
Use the Bra Size CalculatorFrequently Asked Questions
Why does Victoria's Secret size differently from other brands?
Victoria's Secret traditionally uses the +4 method – they add 4 inches to your underbust measurement to get the band size. This results in a looser band and smaller cup letter compared to modern snug fitting.
Which brand sizing is most accurate?
Modern snug fitting (used by ThirdLove, Wacoal, and most UK brands) is generally considered more accurate for support. However, the "best" size depends on your body and preference – use this converter to find your size for each brand.
Can I convert between US and UK sizing?
Yes! US and UK bands are the same (34 is 34 in both systems), but cups differ from DD up. US DDD = UK E, US G = UK F, US H = UK FF. This converter handles all that automatically.
Is Skims sizing different?
Yes. Skims uses compressive fabrics that hug the body. We recommend sizing up one cup for a comfortable fit. The band runs true to size – no +4 method.